Think about the magazine section in your local supermarket. If you reach out with your eyes closed and grab the first magazine you touch, you are about as likely to get a wyeth tabloid as you are a respected wyeth journal.
Now imagine that your supermarket is so accommodating that they allow anyone who has an opinion on wyeth, well informed or otherwise, to just stack their wyeth articles, magazines or books in the store. Now if you reach out at random you are highly likely to get junk information on wyeth and lots of it.
RX Right! Resources wyeth to biotechnology companies
